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Smarty Cat

July 29, 2011

Hagen’s CatIt Design Senses Food Maze Brings Out the Genius in Felines

The CatIt Food Maze forces cats to eat more slowly and encourages them to use their problem-solving skills

MANSFIELD, Mass. A cat’s brain may be smaller than a human’s – making up just 0.9 percent of their body mass, versus two percent for a human brain – but they retain information learned through exploration of their environment much longer than dogs and have visual memory ability comparable to a monkey.  The Catit Design Senses Food Maze from the Rolf C. Hagen (USA) Corp. complements this feline intelligence by not only entertaining, but challenging and encouraging the use of problem-solving skills.

Designed for scholarly felines, the Food Maze is a tower with openings all around that force the cat to figure out how to move treats or dry food down through the tower by pawing at it through the openings until it drops down into the food tray at the bottom.  The Food Maze’s varying levels of difficulty challenge a cat’s abilities and encourage mental and physical activity.  Cats need to use their senses of sight, touch, hearing and smell to work the food or treats into the food tray, and when it finally reaches the bottom, they can use their fifth sense – taste – to savor their reward. 

The Food Maze is not only a challenging and entertaining puzzle for cats, it’s also a helpful feeding tool for overweight felines or those who tend to eat their food too quickly.  Because the cat has to work the food down through the tower, it slows down the rate at which she eats, resulting in longer meal times and reducing the amount of food that is eaten.

At the 2011 Global Pet Expo, Dr. Marty Becker of the Pet Connection blog chose the CatIt Design Senses Food Maze as his Best in Show product.  “It just stood out on so many levels, from design to price,” he wrote on the blog.  “Cats will love having to hunt a little harder for their food.”

The Food Maze is part of the new CatIt Design Senses line of products that were developed with a cat in mind and designed to appeal to all of a cat’s senses.  The other modules include the Speed Circuit, which has accelerating ramps and a lighted, motion-activated ball that adds a fast-paced, exciting roller coaster element to feline playtime; and the Grass Garden, which brings the nutritious benefits of the outdoors to indoor cats in a safe and easy way while promoting the cats’ digestive health.  Like the original CatIt Design Senses enrichment play center, the three new modules work independently of each other, but come together to create a complete sensory experience for cats.

The CatIt Design Food Maze, as well as the other modules – the Speed Circuit and the Grass Garden– has an MSRP of $23.99 and is available online and at pet retailers nationwide.  For more information visit, or contact the Rolf C. Hagen (USA) Corp. at 1-800-225-2700.


To read Dr. Marty Becker’s “Becker’s Best” article regarding the CatIt Design Senses Food Maze, click here –

To view a video of the CatIt Design Senses Food Maze, and the other modules that make up the complete CatIt Design Senses enrichment play center, click here –


One Comment
  1. July 29, 2011 11:18 am

    We just ordered this! We hope we like it!

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